Department of Marketing

Publications

Sl. Details
1

Rahman, M. S., Sabbir, M. M., Kaium, M. A. & Hassan, M. M. (2026). Emotional Attributes of Digital Assistants Driving Engagement, Purchase Intentions, and Well-being. International Journal of Retail & Distribution Management, Forthcoming [Scopus-Q1; ABDC-A; ABS-2; IF-5.50] https://doi.org/10.1108/IJRDM-10-2025-0808

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2

Taufique, K. M. R., Sabbir, M. M., & Rabbanee, F. K. (2026). A Guide to Key Decision Criteria for Likert-Scale Use in Survey Research. Global Business and Organizational Excellence, 45(5), 493-508 [Scopus-Q1; ABS-1; CiteScore-16.7] https://doi.org/10.1002/joe.70032

3

Islam, M. H., Sabbir, M. M., Hossain, S. M. M., Taufique, K. M. R., & Habib, M. W. (2026). Sustaining responsible plastic usage behavior to promote circular economy through the extended TRGP model: Evidence from a developing country. Sustainable Futures, 10, 1-10. [Scopus-Q1; ABDC-C; ABS-1; IF-6.7] https://doi.org/10.1016/j.sftr.2026.101891

4

Rahman, M. S., Zhang, J., Hossain, G.M. (2026). Understanding digital assistant attributes, customer perceived values and purchase intention in AI-driven retail interaction: a qualitative enquiry. Nankai Business Review International, 1-18 [ESCI; Scopus-Q2; FMS-D]. https://doi.org/10.1108/NBRI-03-2025-0037

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5

Hossain, G. M. S., Zhang, J., Li, M., & Rahman, M. S. (2025).  Strategic CSR Practices and Sustainability in Bangladesh’s Manufacturing SMEs: A Multimethod Analytical Approach. Discrete Dynamics in Nature and Society, 2025(1), 6017253 [SCIE]. https://doi.org/10.1155/ddns/6017253

6

Zheng, C., Mannan Khan, M. A., Rahman, M. M., Moudud-Ul-Huq, S., & Rahman, M. S. (2025). ESG Performance and Financial Stability: A Bibliometric and Meta-Analysis. Sage Open, 15(4), 21582440251381772 [SSCI; Scopus-Q1]. https://doi.org/10.1177/215824402513817

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Rahman, M. S., Sabbir, M. M., & Zhang, J. (2026). Understanding customer experience and engagement in digital assistant-based retail interactions. International Journal of Retail & Distribution Management, 54(1), 45–59. [Scopus-Q1; ABDC-A; ABS-2; IF-5.50] https://doi.org/10.1108/IJRDM-03-2025-0171

[This AAM (attachment) is provided for your own personal use only. It may not be used for resale, reprinting, systematic distribution, emailing, or for any other commercial purpose without the permission of the publisher.]

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8

Rahman, M. S., Sabbir, M.M., Zhang, J. (2025). Understanding customer experience and engagement in digital assistant-based retail interactions. International Journal of Retail & Distribution Management, 1-15 [SSCI; Scopus-Q1; FMS-C; ABS-2*; ABDC-A]. https://doi.org/10.1108/IJRDM-03-2025-0171

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9

Jing, Z., Hossain, G. M. S., Rahman, M. S., & Hasan, N. (2023). Does corporate reputation play a mediating role in the association between manufacturing companies' corporate social responsibility (CSR) and financial performance?. Green Finance, 5(2), 240-264 [ESCI; Scopus-Q1]. https://www.aimspress.com/article/doi/10.3934/GF.2023010

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Zahan, I., Kaium, M. A., & Rahman, M. S*. (2024). Accept or Reject? Investigating Customers’ Attitudes Toward Green Cosmetics in Bangladesh. Journal of Sustainability Research, 6(2), e240025 [Scopus-Q2]. https://doi.org/10.20900/jsr20240025